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Me Safe list advertising does work. Ezine advertising works even better. I know this, because I do both. There are several keys to making each of them work. Here are the top 3 Keys to Ezine Advertising:
Problem + You = Solution (This is the formula I use when writing an ad.) Stop keeping track of the numbers. Just mail every day. I spend 45 minutes every morning, mailing the safe lists that I belong to. I get results. I have been invloved with the Honeyfrog Network for 2
years. Let me show you how I have over 6000 paying customers
scattered around into 16 different affiliate companies. Honey Frog is
the best program I have ever promoted, and it is how I
promote many
business opportunities all at once! Honeyfrog's Top Ezines can be found on the top of this page. When it comes to advertising in Ezines, there are a few things to consider: 1) Free Ads for Subscriptions... As a way to build their subscriber base, many ezines offer free ads in exchange for your subscription. However, you should not just subscribe to every ezine available, just to get your free ad. Why? Not every ezine is going to be geared toward your particular promotion. You don't want to go advertising your pet grooming service in an ezine that targets home business. Equally true, you would be wasting your time advertising a home business in an ezine directed at llama ranchers. Furthermore, you should subscribe to publications that have more to offer you than free ads. Read them and absorb the information they offer. You can learn a lot by reading ezine articles, and the information is free. 2) Posting Rules... Always pay attention to the specific rules each ezine has in regard to posting your ads. If you are allowed 3 lines, then only submit 3 lines. Most editors will not modify your ads to fit their criteria, and you risk deletion if you don't comply. If you are allowed one ad per week, do not submit more than that. With the volume of free ads that publishers receive, they don't appreciate those that over post. 3) Paid Ads & Solos... If an ezine has a good-sized subscriber base, you should take advantage of their paid advertising and solo deals. When you purchase a sponsorship ad, you are placed higher up in the ezine; therefore, getting read is more likely. (Free ads are usually located toward the bottom of the ezine.) Readers often take those who pay for their ads more seriously as well. Solo ads are a great way to get your message in front of the masses, without the competition of other subscribers on the same page. Your ad is all by itself, with just a few words from the publisher. Like with safe lists, you avoid Spam complaints and reach a high volume of people. Finally, solo ads are not typically limited in length, so you can say what you have to say with as many words as you feel you need. 4) Writing Ads... How should I write
my Ad Try writing your own ads whenever possible. That way your ads are fresh and different from others promoting the same product/program. If you're not a proficient writer, consider having someone else write your copy for you. CLICK HERE One trick you can use is to take the pre-written copy supplied by your program, and mix it up a bit. Use it as a template and re-write it yourself. Make sure you proofread your copy to clean it up. Don't submit ads that contain misspelled words, or poor grammar. More than likely, your ad will get published that way, and if your ad looks unprofessional, it won't be read. Editors have plenty to do, just getting ready for publication, they don't need the added chore of editing your submissions. Starting your own e-zine: (the best way to get free e-zine advertising) 1) Establish your style... If you want people to read your publication you must not be a run-of-the-mill newsletter. Find a theme to follow: business, hobbies, automobiles, investing, etc. You need to establish a targeted audience as well as an advertising base. After that, you should zero in on your writing style. Are you planning to be an anonymous publisher that provides concise information, or are you going to dig in and get to know your readers (let them know you)? If you follow the latter style, throw in a sense of humor, if you have one. 2) Content... Always provide your readers with relevant, informative content. Write as many articles as you can, yourself. This will lend to your credibility with your readers, and they'll be more likely to investigate your programs, ventures and products. NEVER write about something unless you know what you're talking about, and don't make your articles sound like solo ads. You are not required to write all of your own articles, and I would venture to say that if you tried, you'd never rest. You can find a great resource in your readers. Offer them the opportunity to submit their articles to you. You can also use articles that have been published in other newsletters/e-zines, as long as you keep the article in tact, and include the writer's byline and contact information. Do not put all of your advertising in on spot. Ad placement throughout your zine is very important. This order is a good rule of thumb to follow:
TIP: If you don't have any paying sponsors, put your own ads in those spots. 3) Cover your butt... (Disclaimers) Help me write my Ad. Make sure that you include a disclaimer for responsibility for third party advertisements. You don't want people to come back on you for the shortcomings of your advertisers. You must also provide your subscribers with a visible means of unsubscribing. This is not an ironclad guarantee that some SPAMINATOR will not try to nail you for spam, but it shows your prudence to whoever is threatening to take away your mailing rights. You have some ground with which to defend yourself. 4) Policies... Be sure to include a table of contents so your readers do not have to hunt and peck to find out what is in your issue. If your newsletter/e-zine is not easy to read or navigate, your readers will lose interest. Limit the amount of free ads you include with each issue. No one wants to read an ad sheet. A standard amount of free ads to include, ranges from 15 to 25 per issue. More than 25 is too much. List your free ad policy in each issue, so to avoid any misunderstanding. Include an e-mail address that is specifically for your publication. If you have several different ad options you should consider writing them out and placing them in an autoresponder, providing the autoresponder address to your subscribers.
5) Mailing... One very important part of publishing your ezine is how to mail it. You have a couple of different options:
6) Promotion and List building... Now that you're all set up, how do you build your mailing list? How do you market your zine? There are several different ways to do this. Here are two: 7) List your Ezine in a Directory... This section
deserves a page of it's own. I will provide you with hundreds
of link where you can go right now to get your ezine noticed
and seen. CLICK HERE
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